IELTS Speaking Part 2: IELTS Cue Card/ Candidate Task Card

Describe an important technological advancement in your country

: You should say

what it is
how it happened
how long it took
and explain what effect it has had on people in your country

: Sample Answer

The wide-spread use of the internet and availability of cheap and advanced mobile devices have made eCommerce very popular in our country. eCommerce, in my opinion, is so far the most important technological advancement in our country which has redefined the selling and purchasing of goods and services

With the popularity of the Internet and computer technology, the opportunity for the booming of eCommerce business occurred around 10-12 years ago in our country. In fact, it happened as soon as the concept of eCommerce business was accepted globally. A huge number of Internet users, a great potential for business owners, availability and facility of online payment, quick and safe shipment facilities, development of Information Technology sector in our country and above all people’s spontaneous participation have contributed towards the advancement of eCommerce technology. Facebook is quite popular in our country and the concept of Facebook commerce or F-commerce has also become popular as thousand of store owners have started selling products through Facebook stores or Facebook pages. F-commerce is another form of eCommerce or electronic commerce which is also gaining its popularity

Technological advancement is ever changing and it does not have a finish line. Thus we cannot say for sure that eCommerce technology is fully developed and requires no further advancement. However, the advancement that has already happened in this field took more than 10 years in our country. I can still recall the days when eCommerce was in its early stage and only a very small number of people actually knew about it. However, the total number of online merchants, customers, and online transactions per day is quite huge now

Advancement of eCommerce technology has had an ample effect on the mass people, online store owners and on the overall trade and business in our country. There are scarcely any businesses here that do not have some shorts of online presence. The eCommerce is no longer an option, it has become a must. The way people purchase their daily necessities and the way merchants reach to the customers have changed dramatically

Without an online presence, businesses cannot stay in competition these days. Many small business owners have tapped into the eCommerce world and gained brand popularity and have enhanced their business opportunities to a large extent. Stores are no longer restricted to a physical location with fixed business hours. Online stores are now open 24/7 and reach people anywhere in the country or beyond the borders. The number of online shops is rapidly increasing and those stores have gained their popularity among the citizens of our country. In many cases, those stores do not have a particular physical shop and this has all been possible only because of the advancement of eCommerce technology. People no longer need to visit a shop to purchase a product. They can virtually order any product from anywhere and get it delivered in few hours. The purchase, payment and delivery are all connected via secured connections and it is a revolutionary way of selling and purchasing products and services